{"id":75430,"date":"2023-04-11T11:45:39","date_gmt":"2023-04-11T11:45:39","guid":{"rendered":"https:\/\/staging.joyn.eu\/?p=75430"},"modified":"2023-04-11T11:54:25","modified_gmt":"2023-04-11T11:54:25","slug":"joyn-supervers-une-collaboration-de-qualite","status":"publish","type":"post","link":"https:\/\/staging.joyn.eu\/fr-be\/joyn-supervers-une-collaboration-de-qualite\/","title":{"rendered":"Joyn &#038; Supervers : une collaboration de qualit\u00e9"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"75430\" class=\"elementor elementor-75430 elementor-75421\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a1768b e-flex e-con-boxed e-con e-parent\" data-id=\"3a1768b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-196ba27 elementor-widget elementor-widget-text-editor\" data-id=\"196ba27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b><i>Comme Joyn, Supervers.be pense d\u2019abord aux solutions au lieu de probl\u00e8mes. La demande croissante de produits locaux de qualit\u00e9 et l\u2019absence d\u2019une plateforme permettant aux consommateurs d\u2019acheter des produits artisanaux aupr\u00e8s de diff\u00e9rents sp\u00e9cialistes locaux ont interpell\u00e9 les trois cofondateurs. \u00c0 quoi ressemble leur parcours entrepreneurial et celui de leurs clients ? Nous avons recueilli les propos de Rob Recul\u00e9, cofondateur de Supervers.be.<\/i><\/b><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h5><b>Rob, dites-nous. Supervers.be : Qui sont-ils ? Que font-ils ? Qu\u2019est-ce qui les motive ?<\/b><\/h5><p><span style=\"font-weight: 400;\">\u00ab Supervers.be est une plateforme de produits frais en ligne dont la mission est de permettre \u00e0 chacun d\u2019avoir acc\u00e8s \u00e0 une alimentation artisanale de qualit\u00e9. Pour y arriver, nous collaborons avec plus de 25 sp\u00e9cialistes dans le Limbourg, qui sont mis en avant sur notre plateforme en ligne. Sur cette plateforme, les consommateurs peuvent faire leurs courses en ligne, comme s\u2019ils \u00e9taient dans un magasin physique, et ainsi choisir leur pain, leurs fruits et l\u00e9gumes, leur poisson et leur viande.<\/span><span style=\"font-weight: 400;\"><br \/><\/span><span style=\"font-weight: 400;\"><br \/><\/span><span style=\"font-weight: 400;\">Nous veillons \u00e0 ce que tout soit command\u00e9 aupr\u00e8s des bons commer\u00e7ants locaux, nous rassemblons tout dans une caisse et nous vous livrons le tout \u00e0 domicile. La livraison peut d\u00e9j\u00e0 s\u2019effectuer le jour ouvrable suivant et les commandes peuvent \u00eatre pass\u00e9es jusqu\u2019\u00e0 5 jours \u00e0 l\u2019avance. Nous proc\u00e9dons de la sorte afin de garantir la fra\u00eecheur des produits. \u00bb<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h5><b>Une situation gagnant-gagnant pour le consommateur et le commer\u00e7ant ! Mais qui se cache derri\u00e8re Supervers.be ?<\/b><\/h5><p><span style=\"font-weight: 400;\">\u00ab Jan, Christopher et moi sommes amis depuis longtemps et en bons amis que nous sommes, on aime bien aller boire une bi\u00e8re ensemble au caf\u00e9. Lors de l\u2019une de nos soir\u00e9es, on a commenc\u00e9 \u00e0 discuter de la n\u00e9cessit\u00e9 d\u2019avoir des magasins de qualit\u00e9. Vous savez, il arrive un moment dans la vie o\u00f9 on veut consommer des produits frais mais on n\u2019en a pas toujours l\u2019occasion. Le stress de la vie quotidienne avec le travail, la famille et, esp\u00e9rons-le, la vie sociale, nous incite \u00e0 opter plus facilement pour le supermarch\u00e9 que de multiplier les sp\u00e9cialistes locaux.<\/span><\/p><p><span style=\"font-weight: 400;\">On a voulu changer \u00e7a et deux jours plus tard, l\u2019id\u00e9e de Supervers.be est n\u00e9e. Six mois plus tard, nous lancions notre plateforme en ligne. \u00bb<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h5><b>C\u2019est un d\u00e9marrage sur les chapeaux de roue ! Pouvez-vous nous en dire un peu plus sur les raisons qui ont motiv\u00e9 la cr\u00e9ation de Supervers.be ?<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/h5><p><span style=\"font-weight: 400;\">\u00ab Avec plaisir. Nous croyons, tous les trois, que l\u2019alimentation artisanale de qualit\u00e9, propos\u00e9e par des sp\u00e9cialistes locaux, doit rester accessible. Car soyons honn\u00eates : le monde a \u00e9norm\u00e9ment chang\u00e9 \u00e0 ce niveau-l\u00e0 ces 15 derni\u00e8res ann\u00e9es. Le e-commerce est devenu la chose la plus normale au monde lorsqu\u2019il s\u2019agit de v\u00eatements, d\u2019\u00e9lectro, de jouets, etc.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">L\u2019\u00e9picerie en ligne, comme on l\u2019appelle, n\u2019en est vraiment qu\u2019\u00e0 ses d\u00e9buts en Belgique. La demande est l\u00e0, c\u2019est certain. Mais de nombreux ind\u00e9pendants ne disposent pas imm\u00e9diatement de l\u2019expertise n\u00e9cessaire pour d\u00e9velopper l\u2019\u00e9picerie en ligne. De plus, ils s\u2019en tiennent souvent \u00e0 des concepts de magasins classiques. Or, les consommateurs en veulent plus.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Il est si facile aujourd\u2019hui de tout commander en ligne. Seule l\u2019offre locale, de qualit\u00e9, est mise de c\u00f4t\u00e9. Et c\u2019est l\u00e0 que nous intervenons. Gr\u00e2ce \u00e0 notre intervention, les commer\u00e7ants locaux n\u2019ont pas \u00e0 se soucier de la gestion d\u2019une boutique en ligne ou des questions logistiques. Nous utilisons nos talents pour les t\u00e2ches logistiques et administratives et laissons l\u2019expertise du produit l\u00e0 o\u00f9 elle doit \u00eatre, c\u2019est-\u00e0-dire chez le commer\u00e7ant local.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h5><b>Il y a en effet beaucoup de travail derri\u00e8re tout cela, que vous enlevez aux commer\u00e7ants. Et comment cela fonctionne-t-il concr\u00e8tement ?<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/h5><p><span style=\"font-weight: 400;\">\u00ab Nous travaillons avec un nombre restreint d\u2019experts locaux dans leur domaine. C\u2019est un choix d\u00e9lib\u00e9r\u00e9. Nous recevons r\u00e9guli\u00e8rement des demandes de commer\u00e7ants souhaitant figurer sur notre plateforme et nous examinons ces demandes une \u00e0 une. Pour nous, la qualit\u00e9 est une priorit\u00e9 absolue, mais nous cherchons aussi en permanence \u00e0 \u00e9largir notre gamme. Par exemple, nous avons actuellement plus de 50 types de fromages dans notre gamme. \u00bb<\/span><\/p><h5><span style=\"font-weight: 400;\"><br \/><\/span><span style=\"font-weight: 400;\"><br \/><\/span><b>Avez-vous quelques exemples de collaborations, Rob ?<\/b><\/h5><p><span style=\"font-weight: 400;\">L\u2019un de nos principaux partenaires est &lsquo;t Vitamientje \u00e0 Hasselt. Mais nous pouvons \u00e9galement ajouter \u00e0 cette liste la boucherie Vincent de Genk. Pour les \u0153ufs, nous pouvons faire appel \u00e0 un producteur de Kinrooi\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h5><b>Et enfin : quel r\u00f4le joue Joyn dans le succ\u00e8s de Supervers.be ?<\/b><\/h5><p><span style=\"font-weight: 400;\">Nous sommes \u00e0 la fois client et partenaire de Joyn et ce n\u2019est pas sans raison.<\/span><\/p><p><span style=\"font-weight: 400;\">Joyn est aussi un concept local qui souhaite soutenir le commerce local et nous sommes bien s\u00fbr solidaires. Nous aimons partager l\u2019histoire de Joyn avec nos partenaires afin qu\u2019ils puissent eux aussi en tirer profit.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">En tant que client, nous visons surtout 3 points avec Joyn :<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Rendre la fid\u00e9lisation visuelle<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Envoyer des campagnes d\u2019avis automatis\u00e9es<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Utiliser les campagnes de publicit\u00e9 de Joyn<\/span><\/li><\/ol><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Car si nous d\u00e9fendons la tradition artisanale, nous croyons aussi qu\u2019il faut oser regarder plus loin et aller de l\u2019avant. Supervers.be et Joyn sont les partenaires id\u00e9aux pour \u00e7a<\/span><\/p><p><b>\u00a0<\/b><\/p><p><b><i>Envie de d\u00e9couvrir comment Joyn peut aider votre commerce ? Consultez nos diff\u00e9rentes formules <\/i><\/b><a href=\"https:\/\/staging.joyn.eu\/fr-be\/commercant\/abonnements\/\"><b><i>ici<\/i><\/b><\/a><b><i>. Vous y trouverez certainement celle qui vous convient.<\/i><\/b><\/p><p><br style=\"font-weight: 400;\" \/><br style=\"font-weight: 400;\" \/><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Comme Joyn, Supervers.be pense d\u2019abord aux solutions au lieu de probl\u00e8mes. La demande croissante de produits locaux de qualit\u00e9 et l\u2019absence d\u2019une plateforme permettant aux consommateurs d\u2019acheter des produits artisanaux aupr\u00e8s de diff\u00e9rents sp\u00e9cialistes locaux ont interpell\u00e9 les trois cofondateurs. \u00c0 quoi ressemble leur parcours entrepreneurial et celui de leurs clients ? Nous avons recueilli [&hellip;]<\/p>\n","protected":false},"author":30,"featured_media":75427,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[149],"tags":[],"class_list":["post-75430","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-fr-be"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Joyn &amp; Supervers : une collaboration de qualit\u00e9 - Joyn<\/title>\n<meta name=\"description\" content=\"Joyn review: Nous avons recueilli les propos de Rob Recul\u00e9, cofondateur de Supervers.be\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Joyn &amp; 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