Why is having a loyalty programme so important?

A well-thought-out question… with a surprising answer!

A loyalty programme plays an important role when it comes to customer retention. 20% of your regular customers provide 80% of your income! That’s right, your loyal customers keep your business running. And we thank them for that, right?

What about new customers? Does your loyalty programme work for them too? Absolutely! Find out here how to convince new customers.

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